Terms of service
Plain-English terms.
These terms govern your use of Saarthi, the marketing site, the dashboard and the in-app Saarthi assistant, and WhatsApp briefs and alerts once they are active. By signing up or accessing the service you agree to them. If you don't, please don't use the service.
1. Who can use it
Saarthi is for Indian e-commerce sellers (sole proprietors, LLPs, private limited companies). You must be 18+ and authorised to bind the business you sign up for. We reserve the right to refuse service or terminate accounts at our discretion.
2. Your responsibilities
- You own the marketplace data you upload or authorise us to fetch. You confirm that uploading it to Saarthi doesn't breach any agreement with Amazon, Flipkart, Myntra, or another marketplace.
- You keep your login credentials secret. Activity under your account is your responsibility.
- You don't reverse-engineer, scrape, abuse rate limits, or attempt to access another seller's data.
- You comply with applicable laws. GST, IT Act, marketplace ToS, the Consumer Protection Act, etc. Saarthi helps you comply, but the legal obligation stays with you.
3. Our responsibilities
- We run the service on Azure Container Apps across multiple instances, with an automated health check that takes a failing instance out of rotation rather than serving you an error from it. We deliberately do not publish an uptime percentage. This page used to promise 99.5% monthly, and nothing in our system measured whether we met it — a number you cannot hold us to is worth less than knowing we will not quote one. When we run independent availability monitoring, the figure will appear here along with how it is measured.
- Your reports, orders and account data are stored in India (Azure Central India), and Saarthi's reasoning runs on Azure OpenAI in South India. Both are in India. One exception, named because a blanket "we host your data in India" would not be true: if you turn on voice, that audio is transcribed by Deepgram in the United States. You can leave voice off, and you can withdraw it at any time. Full detail in our Privacy Policy.
- We tell you about material changes (pricing, terms, scope) at least 14 days in advance via the email on file.
4. The Saarthi assistant
Saarthi is an AI assistant. Every number she states comes from a typed tool call against your own data, never a generated estimate. Tax, legal, and regulatory answers carry an explicit "confirm with your CA" disclaimer because we are not your tax advisor. SMEMINDS LLP is not liable for decisions you make based on Saarthi's output.
5. Subscription + billing
Subscriptions are monthly. We do not currently sell an annual plan; if we add one, these terms will say so before you can buy it.
It renews automatically, and it debits automatically. When you subscribe you authorise a recurring mandate through Razorpay on your card or UPI. That mandate then charges you every month, on the same date, until you cancel. Saying this plainly is the point of this paragraph: an auto-debit nobody mentioned is the single most common complaint in Indian subscription billing, and we would rather you knew before you authorised it.
The 14-day trial is never billed. Every new account starts with 14 days of Pro, free, with no card and no mandate. There is one free trial per person. When it ends, the account pauses behind a “choose a plan” screen until you choose Starter or Pro yourself. Nothing is charged automatically, and your data is kept: it is not deleted because a trial ended. You can still export your data, delete your account or pay from that screen.
What gets debited on a paid plan is the plan price plus 18% GST. The plan prices are the ones on our pricing page, and the billing page in your dashboard shows the exact amount, tax included, before you authorise anything. Your bank or UPI app sends you a pre-debit notification at least 24 hours before each charge, as the Reserve Bank of India requires. You can decline that individual debit, or cancel the mandate outright, from that notification.
Paid plans include a monthly order allowance, shown on the pricing page. It is not a hard limit: if you go over it, every order is still processed and nothing is withheld. We will tell you and suggest the plan that covers your volume; we do not move you to a higher price without your agreement.
To cancel: email ecommerce@smeminds.com from your account address, or revoke the mandate in your bank or UPI app. Either works on its own. Cancellation takes effect at the end of the current billing cycle, and we do not refund partial months. There is no retention call and no cancellation fee.
Failed payments are retried by Razorpay before we suspend the account. Pricing changes apply at the start of your next renewal, never mid-cycle, and we give at least 14 days notice by email first. Prices quoted anywhere on this site are exclusive of GST; a tax invoice is available on request from support@smeminds.com.
6. Early-access features
The service is under active development and may have rough edges. Some features are gated behind feature flags (WhatsApp dispatch, SP-API auto-sync) and ship as external partners approve them. We'll tell you which features are live in the dashboard's "coming soon" cards.
7. Liability
To the extent permitted by Indian law, SMEMINDS LLP' total liability for any claim is limited to the fees you paid in the 12 months before the claim. We're not liable for indirect, incidental, or consequential damages, lost profits, business interruption, GST notices, marketplace de-listings, etc. The only exception is gross negligence or wilful misconduct, where statutory rules apply.
8. Termination
Either side can terminate any time. We'll give you 30 days notice for non-fault termination so you can export your data. We may suspend or terminate immediately for ToS breach, illegal use, or non-payment after the 3-retry window.
9. Governing law
These terms are governed by the laws of India. The courts at Surat, Gujarat have exclusive jurisdiction over any dispute arising from them. Both sides agree to attempt good-faith mediation before starting legal proceedings.
10. Contact
SMEMINDS LLP · A2/306 Sundaram Status, Surat – 395023, Gujarat, India · support@smeminds.com